OOH (OUT OF HOME )
OOH achieves great cut-through because it stands alone, it’s not competing with the clutter of other advertisements, as is the case with other media environments.
Dominant visibility, larger-than-life images, strong branding and messaging that stands out from the environment – OOH’s impact is largely determined by the creative.
Research shows that 86% of people agree that OOH makes brands stand out.
Know More